Eight days ago, the Supreme Court's long-awaited corporate campaign spending ruling in Citizens United v. Federal Election Commission struck the law of political broadcasting with lightning. What are the potential changes and what does the ruling mean for television and radio stations and their management?

The Supreme Court decision lifting restrictions on corporate and union spending on campaign advertising could mean more political money for local media. But how much more is unclear as politically motivated groups have long found ways around campaign finance laws.

WASHINGTON (AdAge.com) -- Republican Scott Brown's win of a Massachusetts Senate seat could turn out to be a boon for media companies, increasing spending on political advertising this year from the $2.8 billion originally expected.

(first in a series of Radio Today articles)

A quick look at the association of political party with radio format (Scarborough USA 2009) reinforces certain stereotypes and suggests that as a medium radio is too republican to warrant any significant democratic expenditures.

d:fined solutions marketing, inc.

In today’s era there are many advertising tools to take aim and fire at your target. Perhaps making the best decision on which tool to choose is more difficult now then ever; when you consider the New Digital and Social Media era we have entered into; the options and combos are endless yet complex it seems.